Ten bikes branded with Sofia Design Week and ‘More than a Bike’ exhibition are available for free usage every day in front of the Soviet Army monument in Sofia.
DRAG and Sofia Design Week’s initiative allows anyone wanting to ride around the 50 design sites to rent one of the bikes free of charge for 2 hours every day from 11-17:00. The eyecatching bikes – white, black and yellow (the trademark colour of Sofia Design Week) are already attracting potential buyers even though they were intended for sale.
Every evening at 17:00 the bikes are used as part of Sofia Green Tour’s ride around some of the design sites – again free of charge.