• 1989

    Bicycle repairs and sale of parts in a garage owned by CEO Dragomir Kouzov at the dawn of democracy in Bulgaria

  • 1998

    The first two models of DRAG bicycles are launched: DRAG Ontario and DRAG Grizzly, both of which came to enjoy international popularity.

  • 2000

    The first production of bikes started. A team of bike enthusiasts and mechanics gathers in a workshop to make the first models. 8 hardtails and one exclusive DH bicycle. A total of 540 bikes are produced and released to the market.

  • 2001

    The first production sell surprisingly fast and the team gathers to develop more models. In 2001 DRAG already has 18 models including the popular today high quality junior bikes.

  • 2002

    The lineup continues to grow. The first road racing bike is produced - DRAG Xenon.

  • 2003

    The DRAG team makes a bold move with a bike named Climber. Aggressive hardtail, low seat tube, thick tires - perfect for extreme mountain biking. 17 years later it is one of the most popular models of the brand (now called C1) and has been a "first bike" for generation of mountain bikers.

  • 2004

    The company is honored by a personal visit of the 4th President of the Giants – SHIMANO – Mr. Yoshizo Shimano at DRAG's booth, IFMA (the international bike fair) in Cologne, Germany.

  • 2005

    Ivailo Gabrovski - the most titled Bulgarian rider, multiple winner of Tour of Bulgaria and other international events is riding on DRAG Izoard – the lightest bike manufactured in Bulgaria.

  • 2007

    The legend Eddy Mercks opens the flagship cycle store in Sofia under the DRAGZONE brand.

  • 2008

    The Ukrainian national women’s track team – Svetlana Galyuk, Lesya Kalitovska and Lyubov Shulika – wins bronze in the team pursuit at the Melbourne World Cup with DRAG Bluebird.

  • 2009

    For the first time DRAG Bicycles participate at the world’s largest bike fair, Eurobike in Friedrichshafen, Germany, stylish booth and fascinating new models.

  • 2012

    Ukrainian national team ride DRAG Bluebird in the track events at London 2012 Olympics. Lithuanian national team start riding DRAG Bluebird for road and track events. Bulgaria’s best track cyclist, Miroslav Minchev, moves over to DRAG Bluebird.

  • 2013

    Hannah Solovey wins gold at the European Road Cycling Championships. Miroslav Minchev breaks BG track record with DRAG Bluebird. Olena Demydova wins Bronze at the World Road Racing Championships. Svajunas Jonauskas – world track champion with DRAG Bluebird. DRAG opens its first bike store abroad – DragZone Bucharest. Korean national team starts racing with DRAG Bluebird

  • 2014

    DRAG Bicycles becomes official supplier of UEC. Ivo Oliveira, Portugal – World and European track champion for season 2014. DRAG Bicycles revives the classic Vitosha Uphill road race. First Bulgarian fatbike DRAG Tundra is launched. Korean Hiyejin Lee wins silver in Women’s Sprint with DRAG Bluebird at the Asian Games.

  • 2015

    Martigues SC DRAG Bicycles (pictured) is the new name of the French Martigues road racing team with an 80 year history. DRAG Bicycles becomes official sponsor of Coupe de France road cycling cup and official partner of the French ACCDN-ROCC Tour. Korean Huyjin Lee wins Team Sprint, women at the 35th Elite Asian Track Championships.

  • 2016

    DRAG Bicycles is official sponsor of Coupe de France road cycling cup for a second year – Division 2 and 3 and Women’s division. DRAG Bicycles continues its successful partnership with UEC (European Cycling Union) as official bicycle supplier.

  • 2017

    DRAG’s CEO honoured with UCI position. In what is a big recognition for the DRAG brand and the Bulgarian cycling community as a whole, Dragomir Kouzov, CEO of DRAG, was named a member of the UCI Equipment Commission (Union Cycliste Internationale) on November 9 in a letter from the President of the UCI, David Lappartient.

  • 2018

    We are pleased to announce 2 new partnerships with road cycling teams: GSC Blagnac Vélo Sport 31 (The French Division 1 team is based in the town of Blagnac in the Midi-Pyrenean region, founded in 1897) and Klaipeda Cycling Team (a U23 Lithuanian team with Team Captain – Rojus Adomaitis, 2015, 2016 Lithuanian Junior Road Race Champion and 2018 Lithuanian U-23 Road Race Champion.

  • 2019

    ITT National Champion of Hungary with DRAG Stallion. Dorka Jordan – а seventeen-year-old girl from Lotus Cycling Team who competes with custom made DRAG bicycles.

  • 2020

    The best Spanish amateur team Filial Caja Rural–Seguros RGA wins the white jersey in the 67th International cycling Tour of Bulgaria. The team, choose to ride on DRAG Celerra bicycles for season 2020.

  • 2021

    Celerra at Paris Roubaix Juniors Mihajlo Stolić (Biciklisticki Klub “S Team”) took part at the Paris Roubaix Juniors 2021 onboard his DRAG Celerra. The Serbian rode a section of the famous Paris-Roubaix, getting to feel the true meaning of the phrase ′′Hell of the north′′ accompanied by strong rain and wind.

  • 2022

    Team Vorarlberg to ride on custom made DRAG Bicycles! One of the most successful Austrian teams (UCI Continental) founded in 1999 by the twin brothers Thomas and Johannes Kofler.